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Adding the Audacy Creator Lab Prefix in Anchor

Anchor does not support analytics prefixes, but here's what you can do instead

David Kierzkowski avatar
Written by David Kierzkowski
Updated this week

Unfortunately, Anchor does not currently support adding analytics prefixes like the Audacy Creator Lab prefix to RSS feeds.

Even though we cannot automatically verify your podcast’s performance, you can still use Audacy Creator Lab to find sponsorship opportunities. Simply include screenshots of your latest episode’s download numbers in your proposals.

Anchor provides a helpful metric called Estimated Audience Size, which shows the average number of plays each episode receives within the first 30 days of publishing. Take a screenshot of this number from your Anchor dashboard and include it in your proposals.

You can also share a screenshot of your total downloads for a recent week by selecting the Plays metric in your Anchor dashboard and viewing it by week. For more details, you can check Anchor’s analytics here.

Including audience demographic information, such as the insights available from Spotify, can also improve your proposal’s success rate. This helps sponsors understand whether your audience aligns with their campaign goals.

After completing a sponsorship and publishing the approved content, brands will likely request a 30-day download count. At that time, you can provide a screenshot showing how many downloads the episode received over the previous month.

If you are open to exploring new hosting platforms that support the Audacy Creator Lab analytics prefix, consider Buzzsprout, Podomatic, Captivate, or RSS.

Want to learn more about landing sponsors? Check out these helpful resources:

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