Now that your show is hosted with Creator Lab, you might be wondering what happens to your distribution on Apple Podcasts, Spotify, and the other major listening apps.
If you migrated your podcast from another hosting platform, the good news is: your show will remain available everywhere it previously lived. You do not need to resubmit your RSS feed to Apple, Spotify, Amazon Music, or any other directory. All of your existing distribution stays intact.
However, if you created a brand-new RSS feed inside Creator Lab and your show has never been distributed anywhere before, you will need to submit that new feed to the major listening platforms so listeners can find you. Submitting once to each platform ensures your show appears in search results and becomes discoverable across apps.
We also find that most creators see the majority of their listenership come from Apple Podcasts and Spotify, so those are the two most important platforms to prioritize first. Once you're live there, you can expand to other directories for additional reach and discoverability.
The guide below walks you through exactly how to submit your show to each platform, plus links to the official help articles for every service.
Apple Podcasts
Apple is the largest podcast directory and the source many third-party apps use to automatically index new shows.
How to Submit
Visit Apple Podcasts Connect
https://podcastsconnect.apple.comLog in with your Apple ID.
Select Add Show and choose Add with an RSS Feed.
Enter your RSS feed URL.
Review your show details and submit.
Apple typically approves shows within 24–48 hours.
Apple’s official instructions: https://podcasters.apple.com/support/897-submit-a-show?utm_source=chatgpt.com
Spotify
Spotify is one of the most popular listening platforms and often the fastest to publish new shows.
How to Submit
Visit Spotify for Podcasters
https://podcasters.spotify.comLog in or create an account.
Select Add or Claim Your Podcast.
Enter your RSS feed URL.
Verify ownership through the email listed in your feed, then submit.
Spotify usually publishes shows within a few hours.
Spotify’s official instructions: https://support.spotify.com/us/creators/article/claiming-your-podcast-on-spotify-for-creators/
Amazon Music and Audible
Submitting here distributes your podcast across Amazon Music, Audible, and Alexa-enabled devices.
How to Submit
Visit Amazon Music for Podcasters
https://podcasters.amazon.comLog in with your Amazon account.
Enter your RSS feed.
Accept the terms and submit.
Approvals often happen same-day.
Amazon specific instructions: https://podcasters.amazon.com/submit-rss
iHeartRadio
How to Submit
Visit the iHeartRadio submission form:
https://podcasters.iheart.com/Enter your RSS feed and podcast details.
Approvals generally take up to 2 weeks.
Pandora
How to Submit
Visit Pandora for Podcasters
https://podcasters.pandora.comLog in or create an account.
Submit your RSS feed for review.
Approvals may take several days.
Pandora specific instructions: https://www.ampplaybook.com/podcasters-submission-guidelines
Podchaser
How to Submit
Create a Podchaser account:
https://www.podchaser.comSearch for your show - it may already be auto-listed.
If not found, select Add Podcast and enter your RSS feed.
Claim your listing.
Podchaser specific instructions: https://support.podchaser.com/en/articles/4913151-adding-a-podcast-to-podchaser
Deezer
Deezer is widely used internationally and supports global podcast distribution.
How to Submit
Visit the Deezer podcast submission page:
https://podcasters.deezer.com/Enter your RSS feed and show details.
Deezer specific instructions: https://creatorsupport.deezer.com/hc/en-us/articles/6328148035741-How-To-Add-Your-Podcast-To-Deezer
Player FM
Player FM often auto-indexes from Apple but allows manual submissions for accuracy.
How to Submit
Visit: https://player.fm/add
Enter your RSS feed and submit.
PlayerFM specific instructions: https://support.player.fm/hc/en-us/articles/9810600991643-Player-FM-How-do-I-get-my-podcast-on-Player-FM#:~:text=To%20add%20a%20podcast%20to,you'll%20find%20further%20instructions.
Podcast Index (Overcast, Pocket Casts, Castro, Goodpods, Podcast Addict, and more)
The Podcast Index powers dozens of independent listening apps, including:
Overcast
Pocket Casts
Castro
Goodpods
Podcast Addict
Castbox
Truefans
Many other indie apps
Good news! If your show is live on Apple Podcasts, many of these apps automatically import your feed via Apple’s directory or the Podcast Index.
If you want to submit manually
You can do it here: https://podcastindex.org/add
As always, feel free to reach out to our support team with any questions at creatorsupport@audacy.com.
